Reaching an online audience is hard. And while marketers may use a number of innovative strategies to seek out that consumer base, it's all too easy to sabotage yourself through simple marketing mistakes.
These mistakes can run the gamut from small oversights to huge blunders, but they all have one thing in common: They can torpedo your marketing campaigns, slashing your ROI and hurting your ability to find relevant consumers who are interested in what your company has to offer.
The list of potential mistakes can run into the dozens, if not the hundreds. But here are three simple mistakes you can correct right away.