Be In The Know Blog

Facebook Ad Disapprovals: Frustrating but Fixable

Posted by Ginger Gatewood on July 30, 2019 at 9:05 AM

Submitting a Facebook ad certainly is not as simple as just clicking a button. The ad has to go through an approval process and, at times, may not actually be approved. But what happens during this approval process? How can a Facebook ad be fixed and resubmitted in order to get approved? Furthermore, how can someone create a great Facebook ad that will get approved the first time around?

For those of us that have been through this process before, it can be frustrating. On top of that, Facebook is not scared to simply close down your account altogether if you submit too many disapproved ads. 

Read More

Topics: facebook

Facebook Watch: What is it?

Posted by Ginger Gatewood on March 13, 2019 at 11:40 AM

After launching in 2004, Facebook quickly became one of the top online destinations for social media. But for many years, the site didn't have a video feature so users would share videos from YouTube or other sites, many of which were competitors of Facebook. That changed in 2017, when they launched Facebook Watch, a day after announcing the new service.

Read More

Topics: facebook, social media, online video, video marketing

3 Social Advertising Don'ts You Can't Ignore

Posted by Apryl Pilolli on October 12, 2018 at 11:16 AM

When it comes to the world of advertising, the only constant is change. Wildly successful ads from the 1960s are often laughable by today's standards. But while we poke fun at the old campaigns' massive blocks of text and questionable art choices, modern trends are changing at breakneck speeds — especially when it comes to Facebook advertising.

Here are a few things you'll want to keep in mind to ensure your campaigns are relevant, engaging and drive enough return on ad spend (ROAS) to make your efforts worthwhile.

Read More

Topics: Social Media Marketing, facebook

Facebook Security Breach: What You Need To Know

Posted by Apryl Pilolli on September 28, 2018 at 4:42 PM

Facebook says it recently discovered a security breach affecting nearly 50 million user accounts. This hack is one in a long line of hacks impacting large brands, like Facebook, in the past year.
 
In a blog post, the company says hackers exploited its "View As" feature, which lets people see what their profiles look like to someone else. Facebook says it has taken steps to fix the security problem and alerted law enforcement.
To deal with the issue, Facebook reset some logins, so 90 million people have been logged out and will have to log in again. That includes anyone who has been subject to a "View As" lookup in the past year.
Facebook says it doesn't know who is behind the attacks or where they are based.In a call with reporters on Thursday, Zuckerberg said that the company doesn't know yet if any of the accounts that were hacked were misused.
Facebook has more than 2 billion users worldwide.
Here are 3 tips to increase your account security.
1: Change your password frequently.
2: Use two-factor authentication.
3: Be careful which third party apps you connect directly to your Facebook account.

Subscribe below to stay up-to-date with the latest.

Read More

Topics: facebook

Stay Connected

Subscribe to Email Updates

Posts by Topic

Free Resources

Click here to visit our archive of free eBooks and White Papers