Be In The Know Blog

The Power of Audio Ads

The 5 Best Places to Distribute Your Business Information

The Status of Digital Marketing 2019

3 Reasons Why CTR Is a Dead Metric

Yes, Negative Reviews Can Impact Your Business But You Can Overcome

6 Benefits of Dynamic Search for Automotive Dealers

Cox Trading Desk is the Key to Targeting the Right Audience

Business Spotlight: E.R. Plumbing

Riding the Voice Search Wave to Enhance Your Online Marketing Strategy

How to Win in the World of Zero-Click Searches

Facebook Ad Disapprovals: Frustrating but Fixable

What's Next in Voice Search Trends?

Broaden Your Digital Strategy with Local Solutions

Four Critical Questions to Ask About Location Data

Facts About Data Discrepancies That’ll Make You A Better Marketer

Time Spent with Media in 2019

Audience Tailored Creative and the Rise of Audience Signals

Top Marketing Trends in the Legal Industry

4 Best Practices to Turn Your Instagram Ads into Conversions

The Combined Power of Google Analytics and Google Ads

Google Marketing Live 2019: Key Takeaways

Business Spotlight: Levin Furniture

Amazon's Alexa Learns HIPAA: What it Means for Your Business

Digital Marketing Planning: How Early Is Too Early?

Hot News in U.S. Digital Video and TV Advertising Trends

The March 2019 Google Algorithm Update

5 Ways to Use A/B Testing in Your Digital Marketing Strategy

News Release: CMG’s Industry Leading Solutions For Advertisers

Business Spotlight: S&W Kitchens

Simple Tips for an Effective Legal PPC Campaign

5 Actionable Ways to Create a Click-Worthy CTA

Facebook Watch: What is it?

B2B Basics - Build Trust and Boost Customer Retention

How Google My Business Rankings Work (and 5 Ways to Leverage Yours)

How Voice Search Will Impact Your Digital Marketing Trajectory in 2019

Five Questions You Should Ask an SEM Partner

Which Is the Best Online Advertising Strategy: PPC or Social Media?

All About Instagram Stories

Attribution and Traditional Marketing: How to Prove Its ROI

How to Tell Marketing Technology Trends From Fads

How to Decode Google's Web Analytics and Dig up Valuable Insight

Give your Creative Messaging… More Power

Managing Your Email Marketing List: Why It's Time for a Makeover

Promoted Content Strategy 101: Building a Solid Foundation

Analytics 101 for SMB Marketers: How to Fix Poor Website Performance Metrics

Analytics 101 for SMB Marketers: Campaign and Website Metrics That Matter

Analytics 101 for SMB Marketers: Why You Must Measure Marketing Performance

How to Find the Right Brand Tone in Three Steps

2019 Native Advertising Trends: 7 Approaches for Smart Marketers

Content Marketing for Recruitment: Why It Can Work for Your Business

Social Media Travel Marketing: 3 Ways to Stand Out

Video Best Practices Based on Lessons From Hollywood

3 Lead-Generating Tactics for Marketers

What Is Retargeting and Why Every Campaign Should Include This Marketing Boomerang

3 Ways Location Information Can Drive Foot Traffic to Your Store

How a Video Marketing Strategy Can Boost Your Business

Why Is Brand Consistency Important? How to Manage Messaging Across Multiple Locations

Advertising on Amazon: Benefits for Marketers

Mobile Search Advertising: How Can Marketers Stand Out?

Audience Targeting on Pinterest

Audience Targeting on Twitter

Audience Targeting on LinkedIn

Audience Targeting on Facebook, Instagram and Messenger

Pics, Memes and GIFs: How Content Images Increase Your Brand Awareness

The Evolution of Content Marketing: A Brief History

It's the Best Time of Year to Buy a Car: How Can Auto Dealers Stand Out?

Holiday Shopping: 3 Fast Tips for Businesses Marketing Online

Are Food Trends (For the Sake of Instagram) the Future of Food and Beverage?

What Is Remarketing, and How Does It Work?

Local Business Marketing: Why You Need a Mobile Social Strategy

Marketing Email Frequency: How Often Should You Send Out Marketing Emails?

Finding Your Target Customer: Top Tips of the Year

These A/B Testing Mistakes Could Be Screwing Up Your Campaign Data

Marketing Strategies for New QSR Owners

Were Our Digital Display Ad Predictions Correct?

Top Retail Marketing Trends for the Holiday Season

3 Ways to Boost Your SEO With Inbound Linking

Small Business Saturday Marketing Ideas to Make Your Local Business Stand Out

7 Digital Advertising Terms You Need To Know

How to Find My Target Audience: Using Data to Increase Ad Relevancy

5 Off-Season Marketing Strategy Ideas to Drive Massive Engagement

AI and Content Marketing: How Machine Learning Can Shape Your Strategy

Local Mobile Advertising: How to Geotarget Your Display Ads to a Local, Mobile Customer

5 Go-To Marketing Resources For Smart Marketers

3 Social Advertising Don'ts You Can't Ignore

What Is Omnichannel Marketing?

How To Improve Your Marketing Strategy - Beyond The Usual Approach

What to Know About SEO: 6 Tips for Beginners

Facebook Security Breach: What You Need To Know

Google Responsive Search Ads: Everything You Need to Know

3 Times You Need Marketing Help

How to Use A/B Testing in Your Email Marketing Efforts

Building a Marketing Strategy: 4 Questions to Ask Yourself Before Getting Started

Home Services Marketing Tips for Small Business Owners

New Social Video Trend: How Brands Can Benefit From Instagram TV

What Good Native Advertising Shares with Good Journalism

Competitive Intelligence on Facebook: How It Could Set You Apart

How the Personal Voice Assistant Is Changing Search for Marketers

Video Advertising Trends: The Future of OTT Advertising

Cox Media Group Local Solutions Earns Facebook Marketing Partner Badge

How to Run a SWOT Analysis to Improve Your Marketing Strategy

Advertising to Students Online: Must-Know Tips For Higher Education Marketers

Why Mobile Marketing Should Leverage Location Targeting

Financial Marketing in the Digital Age: How Banks Can Engage Millennials

Video Advertising Trends: Tracking the Growth of Video Ad Spending

SEO 101: How to Pick the Best Keywords for Your Content

Customer Engagement Metrics: A 3-Step Guide to Tracking, Measuring and Attribution

Retargeting Your Visitors: How Marketers Can Work Around Google's 'Mute This Ad' Feature

The Truth About Marketing Attribution: What It Is and What It's Not

Video Advertising Trends: How OTT Growth is Changing the Way Brands Reach Buyers

5 Features of Annoying Display Ads (and How to Make Them Better)

Optimizing for Voice Search: How and Why SMBs Need to Take Action

Video Advertising Trends: Understanding Video Consumption Habits

GDPR: What Do Local Businesses Need to Do?

Email Marketing: How to Increase Click-Throughs and Conversions

4 Action Items Every Content Audit Should Include

The Numbers Behind the Digital Duopoly of Facebook and Google

What is SEO in Marketing?

5 Ways Brand Alignment and Technology Improve the User Experience at QSRs

Video Advertising Trends: 4 Facts About Video Consumption That Brands Can't Ignore

The Google Chrome Ad Filter: What Marketers Need to Know

How to Calculate Your Automotive Advertising Budget

HVAC Marketing Ideas for Hot Summer Success

Google AMP: How Businesses Can Boost Their Mobile Experience

Why Your Online Video Strategy Should Look Nothing Like TV

Why Your Facebook Ads Are Failing (And How To Fix Them)

4 Reasons Your Multichannel Marketing Is Failing

Brainstorm Tips: How Marketers Can Think Outside the Box

3 Video SEO Tips You Should Be Using

Here's Why You Must Change Your Twitter Password

Transparency in Advertising: Which Metrics Should You Measure?

Creating Content ROI: The Importance of a Distribution Strategy

AdWords vs. AdSense: What Makes Them Different, and How to Use Them

How Cross-Channel Attribution Powers Smart Marketing

What is Contextual Targeting?

Rebranding Part 3: Keys to Successful Brand Implementation

Your Facebook Data Breach Questions Answered

Rebranding Part 2: Pinpointing Where You Should Revamp

Rebranding Part 1: Metrics That Prove It's Time to Rebrand

Automotive Advertising Fails: Lessons Dealerships Can Learn from Big Brand Flubs

How Ad Viewability Standards Will Affect Your Video Marketing

Online Reputation Management Challenges — and How to Overcome Them

4 Digital Display Ad Trends to Watch This Year

These Social Media Updates Go the Extra Mile on Facebook and Instagram

How Your SMB Can Develop Effective Branding

What is Retargeting? How Does It Improve Your SEO and SEM Strategy?

3 Mobile Video Trends for Advertisers to Follow This Year

Creating Ads That Stand Out: 5 Ways to Cut Through the Noise

Dayparting: Reaching the Right Audience at the Right Time

Storytelling in Marketing as a Content Strategy

3 Tips to Scale Your Social Media Marketing Efforts

3 Native Advertising Rules You Should Never Break

Why You Should Let Marketing Partners Access Your Google Analytics

How to Identify Negative Keywords for Your SEM Campaign

Business Spotlight: Body Details True Laser Specialists

Optimizing Your YouTube Advertising Strategy

The Most Effective Advertising with Display Ads

Seasonal Automotive Marketing Best Practices: Part 2

Seasonal Automotive Marketing Best Practices: Part 1

Conducting a Brand Audit for Your Business

Cox Media Group Joins the Trustworthy Accountability Group

Client Retention: 3 Ways to Keep 'Em Coming Back

3 Tips for Roofing Contractor Marketing on Social Media

Programmatic Buying: Understanding the Relationship Between Quality, Supply & CPMs

How to Plan a Website Revamp for 2018

Marketing to Nontraditional Students: What You Need to Know

Facebook's Algorithm Change: 3 Tips to Maintain a Successful Social Media Strategy

The Future of Online Video Trends (and How to Keep Up)

What Millennial Parents Want From Digital Marketing

How Co-Viewing and OTT Devices Drive Explosive Engagement

How are Disruptive Web Users Influencing the Automotive Industry?

Psychographic Marketing: What Marketers Need to Know

Mobile Commerce Takeover: What This Means for Marketers

How Video Responses Turn Customers Into Brand Advocates

What Owners Need to Know About Small Business Data Analytics

How a Vehicle Detail Page Can Influence Car Shoppers

Why Keyword Research Is Critical for SEO and Content Marketing

Rise of the Advertisement Blocker: What Marketers Need to Consider

How to Reach The Unreachables Through Advertising

Addressing Your 2018 Marketing Plan

6 Social Media Marketing Mistakes That Kill Engagement

How Programmatic Advertising Creates Value & Efficiency for Marketers

Building a Brand on a Budget: 3 Tips to Keep in Mind

2018 Marketing Trends: What to Look For

Why OTT Advertising Should Be Implemented and Supported by Complementary Strategies

Home Services Marketing: Top Three Lead Generating Strategies

How to Drive PPC Campaign Optimization With Better Ad Copy

Marketing to Hispanic Consumers This Holiday Season

A/B Test Strategy: What It Is, and Why It's Such a Valuable Tool

Build a Website User Experience That Drives More Conversions

How Holiday Dining Incentives Can Drive Business

Programmatic Advertising: 5 Common Mistakes You Might Be Making

PPC Campaign Strategy: 3 Common Mistakes You Could Be Making

Generation Z: 6 Must-Have Marketing Strategies

What Makes a Content Marketing Strategy Successful?

How Data-Driven Marketing Can Inspire Action

Managing Your Online Brand Reputation: Why You Can't Wait

The Art of Personalization: Finding the Right Balance

Making Customer Experience a Cornerstone of Your Marketing Strategy

Using Local Search to Drive In-Store Sales

Oktoberfest: 3 Surprising Marketing Tips Gleaned from the Festival

3 Key Ways Data-Driven Marketing Is Shaping Today's Digital World

A Mobile-Optimized Website Is Even More Essential After Facebook's Update

Your Content Marketing Strategy Needs More Personality

Marketing to Hispanic Millennials: 3 Key Takeaways for Marketers

Online Marketing: Why Local Businesses Can't Sit on the Fence Anymore

Black Friday Prep Tips for Small Businesses

3 Website Conversion Rate Mistakes You Need to Know

Advertising on Facebook: Boosted vs News Feed Ads

Is Your Value Proposition Working For You?

Understanding Brand Loyalty's Relationship with Human Psychology

Online and Offline Marketing Strategies: Why Consistency is Key

Google Warns, IAB Responds: The IAB New Ad Portfolio

Is an SEO Audit Necessary for Your Brand?

Updating Evergreen Content: Why It Matters

How Fall Sporting Events Can Be a Catalyst for Local Marketing

How Solid is Your Mobile User Experience?

3 Back-to-school Trends Marketers Should Watch for in 2017

Brand Storytelling: Skip the Stereotypical Ad — Not the Story

How to Create a Facebook Business Page and Drive Engagement

Evaluating Your Marketing ROI: 3 Key Factors to Consider

3 Small Business Marketing Tips to Boost Your Law Firm

Restaurant Marketing: Tech Trends to Grow Business Fast

Increase Customer Lifetime Value by Shifting Your Focus

4 Mobile Marketing Strategy Mistakes to Avoid

Marketing Analytics vs. Attribution: What's the Difference?

Why Multichannel Marketing is a Must for Healthcare

3 Reasons to Run a Native Advertising Campaign for Your SMB

Micro-moments: Leverage the Moments That Matter Most

Audience Personas: What They Are and Why They Matter

Consumer Engagement: You Can't Take CTR to the Bank

3 Website Design Updates to Attract and Convert Customers Fast

Why Paid Search Ads Depend on Well-written Ad Copy

Rethink Your Back-to-School Marketing Strategy

Use Retargeting to Grow Your Business

How to Understand Your Bounce Rate (And Fix It)

Audio Streaming Service Ad-Buying: What to Know and How to Do It

Outstream Video Benefits Publishers and Advertisers

Facebook Video Advertising: 3 Tricks You Need to Know

Digital Campaign Measurement: Know When the Price is Right

Why Google is Critical to Restaurant Success

3 Home Services Marketing Tips for This Summer

Why an Explainer Video is a Powerful B2B Lead Driver

Women in Marketing: Then and Now

How Your Travel Marketing Strategies Can Touch the Entire Customer Journey

Online-to-Offline Marketing Attribution Boosts SEM and Social ROI

How Purchase Intent Benefits From Integrated Marketing

Web Development for Small Businesses: 4 Common Website Design Mistakes

Why Fast Food Marketing Has Gone Mobile

3 Easy Online Reputation Management Tips

Marketing Personalization: What It Means to You Today and Tomorrow

5 SEO Trends You Can't Ignore in 2017

Social Video Ads: 3 Things Local Businesses Need to Know

New Media Consumption Habits: What Marketers Need to Know

3 Essential Social Media Marketing Tips for Restaurants

Legal Consumers Search Online [INFOGRAPHIC]

Google Enables Remarketing for Cross-device Audience Targeting

How Target Advertising Can Drive Business Into Your Restaurant

What Voice Search Means for Your SEO Strategy

Holiday Marketing: It's Never Too Early to Make Plans

Hidden Marketing Analytics Tools You Might Be Missing

How the Whole Customer Journey Runs Through Search

How Online Video Advertising Boosts Car Sales

Digital Creative: Where It's Been and Where It's Going

3 Reasons Why Digital Marketing Works

Google AdWords or Facebook: 3 Tips to Determine Which Tool is Best for Lead Generation

3 Native Marketing Trends You Need to Know About

Higher Education Marketing: 3 Tips to Reach Prospective Students

3 Social Media Strategy Tips for Your Business

Measuring Your Content Marketing Effectiveness: 4 Key Metrics

Local Digital Authenticity: How Your Business Can Do It Better

3 Ways Using Google Analytics Can Help Small Businesses

Are Sponsorships Worth It?

Online Presence Management: Spring-Clean Your Reputation

How Multichannel Campaigns Raise Consumer Purchase Intent

Balance Your Paid Search Campaign

Programmatic Advertising Trends That Can Work for You

3 Native Advertising Trends to Watch for in 2017

4 Social Media Consultant Hiring Tips

SEM Campaign Strategy: 4 Things to Know in 2017

Getting Past Gatekeepers: 4 Ways to Beat the Robots

4 Lead Generation Tips for Small Businesses

3 Ways to Create Effective Facebook Ads

5 Spring Marketing Ideas to Launch Your Business Forward

Know Your Target Audience Through Digital Tools

3 Ways to Make Native Advertising Campaigns Successful

5 Fails in Your Google Analytics Best Practices

3 Tips to Measure Offline Marketing With Online Tools

5 Ways to Increase Conversions to Your E-commerce Site

Lead Scoring 101: How to Calculate Every Lead's Value

How Brands Can Leverage Latest Updates to Facebook Video

Attracting Customers Through Social Media

Mobile Video Ads: 3 Trends to Look Out for in 2017

Use IP Targeting to Reach New Movers

SEO for Home Services: Don't Mortgage Your Future

10 Tips to Generate Leads in 2017

Outstream Video: 3 Things You Need to Know

4 Metrics to Measure Website Performance and End Analysis Paralysis

Native and Programmatic Advertising: The Perfect Marketing Melody?

Cox Media Group's Stance on Viewability

Google's Latest Algorithm Update Makes Some Big Changes

Boost Retailer Customer Loyalty in the Post-Holiday Period

Why Your SEM Strategy Isn't Working

More Than Skin Deep: Visual Content Improves Your Bottom Line

Marketing Practices to Kick to the Curb in 2017

How OTT Advertising Can Reach Cord-cutters

What You Thought You Knew About YouTube Demographics

Marketing in 2017: Why Mobile, Social, & Video Will be Crucial

3 Irresistibly Click-Worthy Call to Action Examples of 2016

When to Boost Facebook Posts: A Short Guide

How Website Comparison Can Make for a Better First Impression

Use Call Tracking Software to Foster Happy Customers

Content Marketing: Questions to Ask to Avoid Costly Mistakes

Programmatic Video Advertising: Is the Top Ad-Buying Method Right for You?

2017 Digital Marketing Trends: 6 Storylines to Follow

Brand Engagement: 3 Things Marketers Can Learn from the World of Sports

The Importance of SEM for Local Businesses

Mobile Usage is Climbing - Stay Ahead With Mobile-Friendly Marketing

How to Rank on Google: Don't Make This HUGE Mistake!

6 New Year Marketing Ideas for Better Engagement

Cord Cutters: How Marketers Can Incorporate This Trend

The Benefits of SEM and Social, the PB&J of Digital Marketing

Use Website Performance Metrics as Part of a Winning Digital Formula

Mobile Search Trends to Tap Into Your Customers' Habits

Killer Call-to-Action Phrases That Will Drive Conversion

3 Big Reasons Buying Facebook Likes Just Doesn't Work

What Is Outstream Video Advertising and Why Should You Care?

Understanding the Customer Journey: 3 Mistakes You Didn't Know You Were Making

4 Tips to Boost Your Automotive Marketing

Google's New Cross-Device Targeting Creates Opportunities for Marketers

3 Reasons Why Brand Colors Are More Important Than You Think

6 Top Takeaways From Snapchat Marketing

Leverage Digital Marketing for Recruitment—and Hire the Best Team

Mobile Healthcare Searches: 3 Things Providers Need to Know

Without Search Retargeting, You Aren't Reaching the Right Customers

Is Your Advertising Plan in Place for 2017?

What Are Gmail Ads and How Can Marketers Make Use of Them?

5 Unsavory SEO Practices to Watch Out For

3 Home Improvement Marketing Tips for Social Media

Don't Let These 3 Marketing Mistakes Haunt You This Season

Three Benefits of Call Tracking That Increase Conversions

Increasing Website Traffic With Broadcast Advertising

Travel Advertising Soars With Paid Search

5 SEO Tips to Improve Your Strategy

The Benefits of Programmatic Advertising

Facebook Ad Types: What's Right for Your Business?

3 Landing Page Copy Mistakes Hurting Your Conversions

Follow the Pumpkin Spice Trend and Be a Seasonal Sensation

How to Attract Customers With Mobile Search

Don't Waste Your PPC Budget: 4 Tips to Cut Unprofitable Keywords

How to Amplify SEO Content for Better Digital Promotion

Health Care Marketing 101

How Digital Ad Ratings Can Help Out Online Advertisers

How to Improve Customer Service With Phone Call Tracking

Comparison Shopping: How Does Your Business Hold Up?

Tips For Increasing Conversions

Is Your Online Presence Losing Second-Screen Leads?

What Is Viewability and Why Is It Important?

Local Holiday Advertising Do's and Don'ts

Weather-Based Marketing

Is Your Brand Awareness Strategy Missing the Mark?

Website Performance Metrics: A Guide to the Google Analytics Dashboard

Are Your Mobile Ads Getting People to Your Store?

How Creating Educational Videos Can Boost Your Brand

3 Facebook Marketing Tips That Will Help You Reach Your Business Goals

4 Benefits of SEM You Can't Ignore

Understanding Your Customer: Tips and Tools

Fall Advertising Ideas to Jump Start Sales

How Can Search Retargeting Help Your Business?

The Best Call-to-Action Phrases You Haven't Used

Are Animated Banner Ads Still on the Move?

Let Mobile Search Trends Help Market Your Business

3 Lessons Marketers Can Learn From Voter Behavior Studies

Auto Dealer Marketing in the Digital Age — a Micro-Revolution

10 Types of Video Content Your Brand Should Produce

Why You Need a Video Marketing Strategy

How to Excel at Seasonal Advertising

How a Digital Marketing Partner Can Help Your Small Business

3 SEM Strategy Tips for CTAs That Convert

Is YouTube Director for Your Brand?

Why Mobile Search Strategy Matters: Tips for Local SMBs

A Guide to Ranking in Local SEO

Navigating the Consumer Buying Process in 2016

Back-to-School Marketing Ideas for 2016

Brand Safety Solutions for Digital Advertisers

Curbing Ad Blocking: Is an Acceptable Ads Policy the Answer?

Tips for Testing Brand Awareness

Increase Website Traffic Quickly With These 4 Steps

Local Digital Marketing: Are You Missing a Huge Opportunity?

How Facebook Custom Audience Targeting Is Changing the Game

Seasonal Advertising: It's Not Just for the Holidays

How to Reap the Benefits of Video Advertising

Use Native Advertising to Convert Readers Into Customers

Banner Ad Best Practices: What to Do After You've Designed the Perfect Ad

Four Reasons Your Lead-Generating Website Might Be Struggling

7 Marketing Words and Phrases That Can Boost Your Sales

Why Click-Through Rate Isn't Always the Best Indicator of Success

Local Digital Advertising: The Ins and Outs

The Importance of Data Analysis for Regional Businesses

Generating SEM Leads: Selecting the Right Local Keywords Is Essential

Are Your Best Brand Ambassadors Being Overlooked?

Ask the Experts: Targeting the Right Audience

How Facebook Retargeting Can Take Your Campaign to the Next Level

Google AdWords HTML5: Everything You Need to Know About the Switch

How Does Call Tracking Work: A Beginner's Guide

Why Google My Business Matters to Your SEO Strategy

What Is Ad Blocking, and How Can You Get in Front of This Issue?

3 Reasons Your SEM Campaign Isn't Generating Leads

How to Understand Customer Perspective in 2016

3 Integrated Event Marketing Best Practices

Building the Best Brand Awareness Strategy

3 Key Things the Best Pre-Roll Ads Have in Common

Conducting a Media Audit for Your Business

Ask the Experts: The Value of Local Media Advertising

Increasing "Contact Us" Form Conversions: 3 Easy Steps

The Power of Native Advertising

3 Common SEO Misconceptions to Avoid

Spring Clean Your Marketing Campaigns

Making the Most of Facebook Advertising

Importance of Data Analysis: 4 Metrics Every Business Should Track

Advertising Campaign Planning: Pay Attention to Ad Frequency

Ask the Experts: Setting & Measuring Objectives

Facebook Video Marketing: What You Don't Know Can Hurt You

Cleaning Up Your Call-to-Action: 5 Tips to Increase Conversions

Using Integrated Marketing to Increase Purchase Intent

Digital Political Marketing in 2016

The 5 Major Types of Marketers: Which One Are You?

Your Digital Presence Cheat Sheet

3 Ways Digital Video Advertising Is More Powerful Than You Imagined

Converting Competitors' Customers Is Part Art, Part Science

Key Differences Between Content Marketing and Native Advertising

Measure Automotive Advertising Trends With Key KPIs

Are Your Website Performance Metrics Giving You the Full Story?

Using Audience Targeting to Reach Supermom

Generating SEM Leads: Tips to Optimize Your Strategy

4 Reasons Your Landing Page Design Sucks

2016 Digital Marketing Trends: 5 Predictions for the New Year

Local Business Listings: 3 Things Plumbing Businesses Need to Know

The Download on Tampa Digital Marketing Trends

New FTC Native Advertising Guidelines: 3 Things You Need to Know

Banner Ad Best Practices for 2016

Increasing "Contact Us" Form Conversions on Your Site in 5 Easy Steps

Google Honors Cox Media Group with Award in Customer Satisfaction

3 Website Performance Metrics You Just Can't Ignore

How to Build a Winning SEO Strategy in 2016

Measuring Ad Engagement in a Complex New Marketing World

Improve Your Mobile Search Rank in 5 Easy Steps

Social Media Best Practices: How Often Should You Post?

The Top Austin Digital Marketing Trends for Any Brand

Second-Screen Searches: How to Monetize TV-Watchers' Smartphone Habit

Are You Screwing Up Your Call-to-Action Phrases?

How to Adapt Your Video Marketing Strategy to Video Micro-Moments

Landing Page Best Practices to Elevate Your Conversion Rate

Using Paid Search Marketing to Get a Consumer's Foot in the Door

Content Is King, and Lead Generation Is Its Loyal Army

HTML5 Is the Future for the Internet, but Its Present Is a Struggle

Integrated Marketing That Works: How TV and Digital Go Hand-in-Hand

Messaging Makes Facebook for Businesses an Even Better Customer Tool

Want to Be Found Online? Here's How to Dominate SERPs

How Holiday Shopping Micro-Moments Can Make Your Christmas Very Merry

Landing Page Design: 4 Improvements You Can Make Right Now

3 Overlooked Ways to Optimize SEO in the Restaurant Industry

Digital Marketing for Automotive Dealerships

Why Going Long With Long-Tail Keywords Is Sometimes the Best Strategy

How To Make Your Call-to-Action Boost Conversions

Content Management: Are You Doing It Right?

How Mobile Commerce Is Changing the Car-Buying Game

Consumer Behavior: Keep Bad Weather From Affecting Your Business

Picking the Best Conversion Metrics for Your SEM Campaign

4 Content Marketing Strategy Mistakes You Could Be Making

Local Media Websites Prove Effective Destinations for Rich Media Ads

Why Skipping Pre-Roll Ads Isn't Really a Problem

3 Steps to Increasing Website Traffic

How Integrated Marketing Can Work for You This Holiday Season

The Difference Between Good and Great Banner Ads

Ask the Experts: Mobile Marketing

Native Advertising and Content Marketing for Health Care Companies

How to Make Small Business Saturday a Success

What Is Search Retargeting, and How Does It Work?

Programmatic Advertising 101: A Beginner's Guide to the Benefits

Is Facebook Advertising Worth It?

3 Hacks to Make Your Content Marketing Strategy Work Harder for You

How a Digital Consultant Can Deliver on Brand Safety

How to Use Call Tracking With Your Digital Marketing Campaigns

SEO Techniques: Why Patience Is the Name of the Game

Use Mobile Technologies to Drive Consumers Right to Your Door

5 Reasons Visitors Leave Your Website (and How to Get Them Back)

Why Those "Annoying" YouTube Pre-Roll Ads Actually Work

Your Retargeting Strategy: The Dos and Don'ts for Increasing Sales

Improve Your Content Marketing Strategy by Leveraging Social Media

5 Signs You're Doing Digital Marketing Wrong

Building Brand Awareness With TV and Digital Advertising

How to Rank Well in Local Search With Multiple Business Locations

Digital Success Series: Be Seen Everywhere

What Over-The-Top Ads Mean for Your Small Business

Even on Vacation, Mobile Device Downtime Is More Illusion Than Reality

Why "Click Here" is Dead

How Radio and Paid Search Go Hand-in-Hand

10 Key Metrics for Measuring Digital Campaign Performance

Optimizing PPC Campaigns by Seasonality

Digital Success Series: Compete and Win

How Digital Video Marketing Drives Engagement and Conversions

3 Major Hurdles to Mobile Success and How to Overcome Them

Why Integrated Marketing is the Most Effective Strategy

Is Your Business Getting Found Online?

The Latest Web Design Trends

Video Viewability: Are Your Video Ads Actually Being Seen?

The Modern Mobile Shopper: An Unexpected Purchase Journey

Top 10 Ways to Spur Facebook Engagement

How Sites Were Affected by "Mobilegeddon"

The (Almost) New Facebook Shopping Feature

The ABCs of A/B Testing Banner Ads

Is Your Website Killing Your Business?

How to Use Website Performance Metrics

Generate Calls to Your Business With Mobile Display Ads

The Basics of Beacons and the Implications for Businesses

What Baseball and Social Media Marketing Have in Common

The ABCs of Back-to-School Digital Marketing

How SEO and SEM Drive Traffic From Different Types of Customers

Want More Diners at Your Restaurant? Don't Ignore Local Mobile Search

Digital Success Series: Driving Results

5 Ways You Might Be Screwing Up Your Banner Ads

3 Strategies to Generate More Leads

Google Testing "Slow to Load" Warning Label in Search Results

Exactly What Is SEO?

Get Noticed With Digital Display and Radio

5 Keyword Best Practices

3 Reasons a Digital Marketing Expert Is Good for Business

How to Create Compelling Content for Your Website or Blog

3 Pitfalls to Avoid in Your Paid Search Campaigns

Is Your Business Getting Noticed? Integrated Marketing Can Help

Digital Success Series: Trust

Bullseye: Targeting (and Retargeting) the Most Relevant Consumers

It's Official: Google Says Mobile Search Is More Popular Than Desktop

Having Trouble Converting Website Visitors Into Sales?

Landing Page Design That Will Land Results

The Role of Emotions in Marketing: What You Need to Know

Don't Put All Your Marketing Eggs in One Basket

Myth Busters: What You Thought You Knew About SEO

3 Things That All Great Banner Ads Have in Common

What Growth in Social Media Advertising Means for Small Businesses

Digital Success Series: Expertise

Cross-Device Targeting: Reaching More Customers in a Multiscreen World

New Online Reputation Management Tool Available to Brands Through Yelp

Geo-Precise Targeting: It's Time to Get off the Fence

The Zero Moment of Truth: What It Is and How It Can Help Your Business

5 Ways to Take Your Video Campaign to the Next Level

Mobile Retail: Learning to Love Mobilegeddon

Why Banner Ad Click-Through Rates Aren't the Be-All and End-All

3 Reasons Listings Management Is Crucial for Your Local Business

Social Video Ads: What You Need to Know

Do You Have Control Over Your Business' Online Reputation?

3 Essential Elements of a Successful Display Advertising Campaign

Why Live Video Ad Insertion May Be Right for You

How to Use Google Analytics

3 Local SEO Strategy Mistakes You Don't Want to Make

4 Website Problems That Only a Responsive Design Can Fix

What Is Call Tracking and How Does It Work?

Why You Need Interactive Video Advertising

Tweets Come to Google Search

The Call-to-Action Checklist

Google Algorithm Adds Mobile-Friendly Factors to Search

Why Social Media is Key to a Successful Paid Search Campaign

6 Tips for Effective Mobile Web Design

5 Tips for Success With B2B Premium Display Advertising

Why Your Company Website Needs a Privacy Policy

3 Digital Marketing Mistakes to Avoid

How to Increase Site Traffic by Leveraging Video Advertising

What Inbound Marketing Can Gain From Paid Search

How Website Visitor Behavior Differs Between Desktop and Mobile

How Retargeting Works: Delivering Ads to the Right Consumers

New Google Tool Lets Marketers Measure In-Store Visits

How Programmatic Ad Buying Will Grow in 2015

How Trust and Content Marketing Go Hand-in-Hand

5 Ways to Make Banner Ad Promotions Work For You

Increase Search-Driven Traffic With an Integrated Approach

6 Content Marketing Best Practices for 2015

Why Display Advertising is Critical to Your 2015 Marketing Plan

5 Ways to Boost Your SEO Strategy for the Long Haul

Why Mobile Optimization Can Make or Break a Brand

Banner Ad Best Practices to Improve Click-Through and Conversion Rates

Guest Post: The Importance of a Positive User Experience

5 Content Marketing Trends to Follow in 2015

Digital Advertising: 3 Deadly Mistakes to Avoid

5 Ways to Tailor Your Social Media Strategy to Millennials

Behavioral Targeting and 10 Ways to Target Consumers

4 Digital Tools for Converting Consumers into Customers

Video Advertising Can't Be Cut From Digital Marketing Strategy

Automotive Advertising Trends: Mobile and Video Are in the Driver's Seat

Digital Marketing Trends That Will Define 2015

Retargeting: Could This Hot Trend Get Even Hotter in 2015?

5 Ways to Make Sure You Get Video Advertising Right

PPC Trends: What to Look Out for in 2015

Hypertargeting: 3 Steps to Ensure Your Campaign Is "Just Right"

3 Essential Tips for Surviving Google Algorithm Updates

Video Viewability Scores: What They Are and How to Keep Them Up

Why You Should Care About Live Ad Insertion

3 Essential Components of the Perfect Call-to-Action

Google Maps App Update: 3 Ways Local Businesses Can Benefit

Mobile Shopping Strategies for the Holiday Season

Growth in Online Video Is a Prime Marketing Opportunity

Paid Search Engine Marketing: 5 Best Practices

Behavioral Targeting: Getting to Know Your Customer Like Never Before

Holiday Content Marketing Tips: 'Tis the Season for Engagement

Search Engine Optimization: The 5 Things You Really Need to Know

How Video Advertising Can Create Holiday Magic

Holiday Shopping and the Power of Retargeting

4 Traits of The Modern Mobile Shopper

Guest Post: Why Business Listings Matter

Working With a Google Adwords Premier SMB Partner

Getting Started With a Paid Search Shopping Campaign

Building Brand Awareness Through Diverse Digital Strategies

Suggestive Color in Display Advertising: 5 Do's and Don'ts

Cleaning Up Your Call-to-Action Phrase: 20 Verbs You Should Be Using

How Content Marketing Can Deliver Huge ROI

Building Better Banner Ads: Tips and Best Practices

The Social Media Marketing Dilemma: Facebook Versus Google Plus

Adjusting to the New Customer Journey

3 Tips for Online Conversions: What Works and What Doesn't

TV and Digital Video Advertising: The Power of Dual Screens

Boost Conversions Through Strategic Use of Color

How Integrated Marketing Campaigns Can Boost Traditional Advertising

Web Design: 3 Mistakes Your Small Business Didn't Know It Was Making

Why Those Annoying Online Video Ads Actually Work

Restaurant Marketing: 3 Tips to Entice Guests Into Your Restaurant

IP Targeting: The Digital Complement to Your Direct Mail Campaign

What to Expect from a Great Digital Marketing Consultant

With Responsive Design, Brands Can Drive Traffic, Conversions

Pre-roll Video Ads: What You Need to Know

Ad Networks: How Small Businesses Can Advertise on Big Websites

Using Content Marketing and Social Media Together

Using Paid Search and Display Ads in an Integrated Strategy

Beating Banner Blindness: How to Keep Your Banner Ads Compelling

Behind Enemy Lines: How Geo-Conquesting Can Help Your Business

Facebook Ads for Small Businesses: Best Practices

Impact of Mobile Apps in Display Advertising: 3 Signs of the New Times

7 Web Design Optimization Tips for Mobile

SEO Metrics That Matter: Building Campaigns off Smart Information

Integrating Digital Marketing Into Your Overall Marketing Vision

Social Media Advertising: Efficient Spending on Social Platforms

Video Viewability: What It Is and Why It Matters to Marketers

Why an Effective SEO Campaign Can't Happen on a $500 Budget

What Is Geo-Conquesting, and How Can It Drive Campaign Results?

Using PPC Best Practices to Get Your Boss on Board

Back-to-School Digital Marketing Tips

The Future of the Paid Post: 3 Predictions About Native Advertising

8 Free Tools for Online Marketers

Automotive Digital Marketing Assessment: Restoring the Glory

Mobile Search Trends Shifting From Web Browsers to Mobile Apps

How Reach Extension and Data Feedback Give Display Networks Value

Conversion Tracking: What It Is and Why It's Important

Health Care SEO: 3 Ways to Elevate Your Health Care Organization

Faulty Call-to-Action Phrases: 4 Quick Fixes

Increasing Mobile Ad Relevancy Through New Technologies

3 Ways the Mobile Wallet Can Help Small Businesses

Why Businesses Love Video Marketing (And You Should, Too!)

Can Traditional Advertising Really Help My Online Presence?

Why Local Digital Advertising Matters More Than Ever

Is Native Advertising the Right Choice for Your Business?

Converting Impressions Online Into Phone Calls to Your Store

What is Retargeting? 3 Common Mistakes in Retargeting Campaigns

Why Having a Content Marketing Strategy is Important for Your Business

Identifying Your Target Customers: Do's and Don'ts

Digital Marketing Consulting Checklist: What You Need to Know

Online Video Advertising: Top Trends Shaping the Future

Are Your Banner Ads Repelling Prospects?

Mobile Geo-Targeting Gets Consumers in the Door

Google Versus Bing: Which Is Right for Your Paid Search Campaign?

Combine Paid Search and SEO to Increase Value of Search Campaigns

3 Keys to Targeting Consumers at the Right Time

Don't Let SEO and SEM Leads From Radio Go to Your Competition

Four Reasons Your Digital Marketing Strategy Needs a Human Touch

Keep Your Google+ Business Page in Your Social Media Mix

Video Advertising: How YouTube Can Help Small Businesses

Are You Buying the Right Keywords?

Top 5 Website Design Best Practices

E-Commerce Strategy: Keys to Conquering Cart Abandonment

Integrated Marketing Campaigns Need More Attention Than Ever

Social Media Marketing: I Know I Need Facebook, but What Else?

Which Site Is The Right Match For My Banner Ad?

Pre, Mid or Post-Roll Video Advertising? Which Is Right for You?

Using Twitter's New Click-to-Call Button to Drive Consumer Traffic

3 Ways to Make Sure Your Display Ads are Saying the Right Thing

Mastering Conversions: Turning Browsers into Customers

The Hidden Value of Clicks: Are You Getting Your Money Back?

Hot on the Trail: Tips for Retargeting Your Warm Prospects

The Truth About Link Building: Is It Helping My Site?

Traditional Media and Paid Search: How They Work Together

Effective Digital Marketing Requires a Multipronged Approach

How Rich Media Display Ads Increase Engagement Across Audiences

3 Ways to Optimize Local Business Campaigns with Targeted Search

Use Hypertargeting To Reach Your Ideal Customer

Hummingbird and Beyond: Semantic Search and SEO

Optimized Video Transcripts: Should You Automate or Transcribe by Hand?

Reputation Management: Why It Matters and How to Get Started

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